For brokerage retention & ops teams
Know who's about to stop trading — before they do.
Driftline reads your brokerage's activity data every day and flags the accounts drifting toward churn, so your team reaches them first — not after they've gone quiet.
The problem
You already paid to acquire them. Losing them quietly costs twice.
Most funded traders go inactive within months, and by the time an account balance hits zero, it's too late to do anything about it.
of retail trading accounts stop funding within their first year, industry-wide.
average gap between a trader going quiet and someone on the team noticing.
spent on re-engagement, because most teams have no signal telling them who to call.
Why brokers use Driftline
What you actually get for the monthly fee.
Not another dashboard to check. A signal your team can act on before an account is gone for good.
Protects revenue you already spent
Acquiring a funded trader costs real money in ads, referrals, or onboarding. Every account that quietly churns is that spend wasted — Driftline catches it while there's still time to act.
Zero engineering effort on your side
A read-only API key is all we need. No new dashboard for your traders to log into, nothing to integrate into your platform, nothing that touches your trading infrastructure.
Cheaper than switching your CRM
Full CRM suites with retention features start around €1,500/month plus setup fees. Driftline is a focused add-on to whatever you already run — no migration, no lock-in.
Pays for itself with one saved account
At the Starter tier ($300/mo), retaining even a single mid-sized trader who'd otherwise have gone quiet typically covers the cost many times over.
How it works
Nothing to install on your platform.
Driftline sits alongside your CRM. You keep full control of your data — we only ever read it.
Connect read-only
You issue a read-only API key scoped to trade history, login activity, and deposit/withdrawal records. Driftline can't write to your systems.
Daily risk scoring
Every account is scored overnight against activity, funding, and behaviour patterns. No live load on your trading servers.
Alerts land where your team works
Flagged accounts and a suggested next action are delivered by email digest, or pushed as tasks into your CRM once connected — your team decides how to reach out.
Pricing
Priced by active accounts, not features.
One flat monthly fee per tier. No setup fee for the first three months on a pilot.
- Daily risk scoring
- Email digest delivery
- Email support
- Everything in Starter
- CRM task delivery
- Weekly retention report
- Everything in Growth
- Real-time high-risk alerts
- Dedicated account handling
Start with a free pilot.
Read-only access, thirty days, no cost. See the flagged list before you pay for anything. No account creation on your end — we set the connection up together on a call.